Major sponsor withdraws from World Cup
The main sponsor for the cross-country skiing World Cup is pulling out, raising concerns about a significant financial blow for the sport.
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After criticism, Preem steps down as Vasaloppet sponsor
After 17 years as a main sponsor, Preem has chosen not to extend its sponsorship with Vasaloppet.
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Main sponsor drops out months before season start
Team NTNUI lost its main sponsor of five years just months before the season began. The team is now seeking for sponsors and at the same time is looking for new athletes.
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The Norwegian Ski Association Loses Multi-Million Dollar Sponsor
One of the national cross-country teams’ biggest sponsors is stepping down after 20 years, not renewing the agreement with the Norwegian Ski Association when it expires this spring.
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